Apple Knows, People Want to be Led

In a recent New York Times article on Apple’s new iAds mobile advertising system, Steve Jobs delivered an interesting quote: ‘Search is not where it’s at’ on phones, he said. ‘People are not searching on a mobile device like they are on the desktop.’ A Google spokesman responded with some stats about the growth of […]

Two Points About the iPad

As consumers (and publishers) salivate over the coming launch of the iPad, it has been hailed as the savior of traditional publishers and criticized as a confusing consumer gadget looking for a way to fit in. I think there are two key points to be made: The iPad is important because it provides a strong […]